The 30-Day Content Calendar project creates a comprehensive month-long social media strategy tailored to your specific platforms and audience. This project delivers a strategically crafted calendar of platform-specific posts that builds consistent engagement, reinforces your brand messaging, and fosters audience loyalty over a full month.
Agents In This Project: Project Manager • Director of Strategy • Copywriter
🔍 Who is 30 Day Content Calendar For?
Digital Marketers: Develop a cohesive content strategy that maintains consistent brand presence while reducing the daily stress of content creation.
Social Media Managers: Get platform-specific posts designed to drive engagement across your channels, saving hours of planning and ideation time.
Small Business Owners: Establish a professional social media presence with strategically planned content that connects with your audience even with limited resources.
Getting Started
- Create a new project and select "30-Day Content Calendar" from the Content & Social category.
- Name your project and select your brand to maintain organization across your projects.
- Provide your project overview and objectives in the briefing area along with platform information.
For best results, have these ready:
- Project overview and specific objectives for your content calendar
- Social media platforms you want to create content for
- Information about your target audience segments
- Examples of successful posts that have resonated with your audience
- Brand voice and visual guidelines
- Any upcoming events, promotions, or important dates
- Any thought starters or ideas you have
Features & Highlights
- Platform Strategy: Receive tailored content approaches for each platform based on audience behavior patterns and engagement opportunities.
- Audience Persona Integration: Develop content specifically designed to address the needs and interests of your key customer segments.
- Content Pillar Development: Get four distinct content themes that create a balanced mix of promotional, educational, engaging, and brand-building posts.
- Day-by-Day Calendar: Receive a complete 30-day posting schedule with strategically distributed content across all your platforms.
Tips & Tricks
- Include examples of your highest-performing posts to help guide the development of content that resonates with your audience.
- Remember that the calendar provides post concepts and copy but doesn't include video scripts; use the Video Script Development project or simply Refine the content and ask that it be provided as video.
- Use the visual prompts provided with each post concept in your favorite AI image generation tool. (We're big fans of https://ideogram.ai/)
Sample Case Study
A specialty coffee roaster needed to maintain consistent social media presence while launching three new seasonal blends.
With a small team handling everything from production to marketing, they struggled to maintain regular posting while preparing for their summer launch. Each platform required different approaches, and they needed to build anticipation without revealing too much too soon.
The team used the 30-Day Content Calendar project to develop a strategic posting plan across Instagram, TikTok, and Facebook. The calendar incorporated four content pillars: "Bean Origins," "Brewing Techniques," "Coffee Culture," and "Summer Flavors."
Strategic trend integration included connecting with the broader "coffee tok" community on TikTok and incorporating seasonal summer activities into their content. The calendar carefully paced product reveals throughout the month, building anticipation while maintaining valuable educational content.
By implementing the calendar, the brand increased engagement compared to previous months and successfully sold out their limited edition summer blends within two weeks of launch, all while reducing the team's content planning time from 8 hours to 2 hours weekly.
Ready to go?
If you have any questions, our team is here to help guide you with additional resources and tips and tricks. Reach out anytime at support@agencycolab.ai.